Let’s discuss why you need a website. Why should your business have a website? First, a website gives your business advantages that were previously impossible through traditional advertising channels. Here’s a few reasons why you should present your business online through a website of your own:
Save money.
Why spend thousands of dollars on print and postage costs for brochures, coupons, flyers, specials, newsletters, and other mailings? How much does it cost for you to re-print an existing design because of a minor edit?
As we all know, nothing is more valued in a business than optimal efficiency and minimal costs. Each edit for your marketing information is immediately published… and at no extra cost.
Save time.
Prospective customers have the opportunity to learn about your business at any time of the day or night. You or your staff don’t have to be available to explain your products and services. The time your staff spends answering phones or re-directing of your customer questions can be now saved. Instead, invest time in other activities that will increase your profits. In other words – time = money – quit wasting yours.
24/7 availability.
A website is available 24 hours a day, 7 days a week, 365 days a year. It will be your hardest-working employee, never getting sick, or taking holiday. And you can always rest assured that your website is there for you – to answer to your customers’ questions, or to collect their feedback instead of you.
Websites offer convenience.
Customers have become accustomed to finding everything online. With the Internet at their fingertips, people want to find and manage their information quickly and efficiently. A website gives your customers instant access to the information and services you provide and removes the hassle of transportation and time.
Websites offer convenience not only to your customers, but also to your business. Businesses have the capabilities of managing employees or communications anytime, anywhere.
Worldwide Expansion.
Still paying for that advertisement in the yellow pages? Which cities get your current print publications? The Internet has allowed for businesses to expand their target market to the world, providing higher revenue potential and increased business presence.
Think the Internet is too “tech” for your company? Drop us a line and find out what I can do for your business portfolio.
